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Emergency Prep Simplified

When it comes to emergencies, the best time to be prepared is yesterday. Batten can help you find products to be better prepared in an emergency, today.

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An assortment of emergency preparedness items, including a red first aid kit, flashlight, smartphone, water bottles, canned food, notepads, keys, wallet, pills, and a black backpack, are neatly arranged on a white surface.

Top Tips from Mr. Reliable

Hear from Greg Olsen, Batten’s Chief Family Officer, as he gives 3 top tips on how you can prepare your home for life’s next storm.

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Top Emergency Prep Products Get Protected

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Emergency Prep Products

Explore expert recommended products so you can easily make a confident purchase decision.

An icon of a green first aid kit with a black border and red cross in the center. The first aid kit has a handle on top and two vertical red stripes on either side of the cross. Survival & First Aid Kits Be ready for everything from the next bike crash to a natural disaster with comprehensive first aid and survival bags.
An icon depicting a large water jug next to two smaller cylindrical containers. The design features bold black outlines and red accents. Food & Water Supplies Ensure you have safe, practical, and hopefully tasty food on hand and plenty of extra drinking water for when you need it.
An illustration of a portable electric generator with wheels on the bottom right and a handle on the top right. The design features three control buttons and a lightning bolt symbol, representing electricity, with accents in red and black. Power Generation Be prepared for the next storm or power outage by having diverse and reliable backup power sources.
Black and red minimalist drawing of a Swiss Army knife featuring three tool blades: a serrated saw, a straight knife, and an undefined tool. The handle is black with a red bottom stripe. Tactical Gear Make sure you are fully prepared to survive outdoors or in the wilderness at various temperatures.

66% of Americans Don't Feel Prepared for a Disaster

Products to prepare you for disasters before they strike

Outdoor Injuries & Emergencies Hurricane & Tornado Preparation Roadside Accidents Physical Safety
A man and woman stand with arms around each other, looking at the remains of a burnt-out area with a destroyed vehicle and charred debris. The scene reflects the aftermath of a fire, with damaged trees and rubble visible.

Batten Resources To Keep You & Your Family Safe

Pepare for the worst, hope for the best.

February 14th, 2025

Best Solar Power Bank for Backpacking

Raise your hand if you have ever gone off-grid and grudgingly spent several days without contacting your loved ones. While backpacking is always fun and therapeutic, navigating the unknown with uncharged gadgets like smartphones and...
February 14th, 2025

My Medic MYFAK Review (2025)

First aid is something you hope you never need but never want to be caught without when you do. Even the most cautious people can still get injured or hurt, and it helps to be...
February 14th, 2025

Emergency Kit List For Natural Disasters

Natural disasters are devastating occurrences that you most certainly never want to get caught up in. if you do find yourself in the midst of a natural disaster, you may find yourself without necessities like...
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